What Are Some KPI’s for SEO?

SEO KPI'sAll of your hard work has come together. Your website is finally finished. Whether you’ve invested large sums of money, or completed everything yourself, this is an important milestone. But the work is not over yet. Yes, you’ve completed the website, but now it’s time to market the website. One of the best, and most [...]

Have Your Google Rankings Crumbled? Here’s Why

It can be devastating to learn that your website has gone from page 1 of Google, down to page 40-something, or has been de-indexed all together. When this happens, it might even make you cry. Getting a website ranked on page 1 is something to be proud of and it takes a lot of work [...]

Scary SEO Things You Should NEVER Do

SEO tips for beginnersSearch Engine Optimization is an ever-changing and ever-adapting phenomena which evolves so radically that it is becoming increasingly difficult for online businesses to keep up with the changes. The trends and strategies revolving around SEO come and go like the tides on a full moon. What might work today could become an obsolete trend tomorrow. [...]

The Ultimate Local SEO Checklist: Boost Your Business Visibility This Year

Local SEO Checklist

A local SEO checklist isn’t just an option for small businesses – it’s essential. With the rise of mobile searches and ‘near me’ queries, businesses are now competing for a top spot in local search results more than ever before. If you’re running a local business, how can you make sure you’re being found by […]

Why We Love Digital Marketing and You Should Too

Marketing is a key component to the success of any business, as it is how people learn about who you are and the services you offer. However, in this modern world, marketing itself is changing. While business still market on TV, in magazines, etc, one of the newest and most effectives ways to market is [...]

How Can I Manage My Social Media?

There are several ways you can manage your social media profiles for your blog or business website. An important thing you must do is always respond to those who leave questions and comments on your social media page because this lets them know that you’re interested in their opinions and that you want to please them […]

How Can I Manage My Website Ranking?

The main thing you need to do to maintain strong website rankings is to research good keywords that will drive people to your website. You should also choose keywords for your titles and content that have medium to low competition but that are relevant to the nature of your website. If your website is designed [...]

What is a Content Calendar and Do I Need One for my Business? Examples Inside

Content calendars, at their essence, are sharable calendars that show a total overview of the content you plan to publish — especially about any blogs, social media and/or digital marketing that you do. They are tools for building and growing your online presence and keeping you organized. They can be so helpful that use often leads to a [...]

How Long Does SEO Take to Work?

How LONG DOES SEO TAKE

SEO has skyrocketed in popularity, with businesses rushing to invest in tools and partnerships to boost their online presence. Yet, before jumping into SEO headfirst, it’s crucial to grasp the timeline and set realistic expectations. This foresight will help you plan strategically and achieve lasting results. To kick off your SEO journey, let’s dive into […]

10 Free Ways to Advertise Your Business Online

10 FREE Ways to Advertise Your Business ottawa seo 2022Advertising is a dreaded money and time sink for many businesses, and you’re wondering how exactly you can get ahead of the competition without breaking the bank. Read on to find 10 free ways to do just that! Advertising your business in 2025 is paramount because there are so many competitors out there for every [...]

Quick SEO Tips for Your Small Business Website

Over 6.2 billion Google searches are made each day, and this number is rising. Gone are the days where consumers use yellow pages, phone books, or ask their friends for suggestions. People nowadays are using Google to search for the products and services they need. In order for your business to be noticed by the consumers, it needs [...]

4 Reasons Why Your Business Should Be Writing A Blog 

Every business needs a great marketing strategy. One that is based on sharing and creating the content of your business or product with your target audience. In our fast-paced business world, many of us do not have the time to sit and read a lengthy article. A crisp, concise blog, usually with visuals for effect, [...]

Do I Need to Have a Blog on My Website?

It is a very common question to ask if you should have a blog on your website. A blog can do wonders for your website and web presence. If not used properly, a blog can actually add nothing significant to your web presence. Blogs need nurturing and maintenance, if you do not have time for [...]

How to Create a Digital Marketing Strategy for Your Business?

Digital Marketing is a crucial for businesses hoping to increase brand visibility and customer traffic, generate leads, improve conversions online, and thus, boost their revenue. Whether it’s a small retail store or a multinational company, digital marketing can be the strongest and most effective means to build authority and trust among the target audience. This [...]

A Free Beginner’s Guide To SEO

A Free Beginner’s Guide To SEOSEO plays a massive part in your website’s marketing strategy online. You need to track and focus on so many aspects to get your SEO ranking up so that your website can be posted on the first page of search engines. SEO also helps with traffic to your website and promotes your brand in certain [...]

Many Businesses Are Moving Away from SEO—Should You?

Marketing DepartmentMany businesses today are re-evaluating their marketing strategies, moving away from SEO in favor of social media advertising, influencer campaigns, or other tactics. Are you among those considering such a shift? If so, it’s crucial to ask yourself: Can your business afford to overlook the immense benefits of SEO? SEO, or Search Engine Optimization, isn’t [...]

The Top Benefits of Hiring an SEO Company

Obviously your business is important to you; it is likely something that you have worked hard to achieve and keep running. Therefore, it is important that you employ all the resources you can to ensure that your business grows and thrives. With that said, social media and online marketing have become more important than ever [...]

Top Free SEO Tips!

Ignoring your SEO strategy could cost your business plenty.. but using these free SEO tips can help you out. There are so many techniques and tips to keep your search engine optimization on track by creating an SEO friendly website or blog. Here are some free SEO techniques you can easily take on yourself: 1) [...]

Top SEO Techniques To Increase Organic Traffic

seo tipsIncreasing and growing traffic to your website by implementing SEO techniques is one of the most challenging tasks in the SEO world. Digital marketing is a never-ending business due to its dynamicity. However, securing the top of the Google Search Engine Results Page and raising the organic traffic to the website is a far-flung dream. [...]

Effective Strategies to Build Brand Awareness With SEO

build brand awareness with seoBrand awareness is the most crucial part of a business because it can create customer trust, encourage customers to be loyal to your product or service, and make it easier for you to get more new customers. Some 77% of consumers prefer buying from brands that share the same values as they do! You can [...]