Lark Begin | Co-Founder & Fractional SEO Consultant Ottawa

Helping Businesses Get Found, Get Chosen & Grow Online

Digital Marketing Consultant & Founder of Profit Parrot

Hey, I’m Lark! I’m not your “copy & paste” marketing consultant. Whether you need a full-service team or embedded fractional SEO consulting, every strategy I create is designed specifically for your business needs.

With over 17 years of hands-on experience in SEO, AI search and Answer Engine Optimization (AEO), PPC, content marketing, and Google Business Profile optimization, I’ve helped hundreds of businesses in Ottawa and worldwide grow their visibility across Google Search, Google Maps, ChatGPT, and AI Overviews to generate qualified leads and increase revenue.

My journey started in 2009, when I left my government job to help grow my husband’s flooring company. Through testing, learning, and applying proven digital marketing strategies, we scaled the business to the point of a successful sale in 2013. That turning point inspired me to launch Profit Parrot Marketing, where I continue to help businesses thrive online.

Since then, I’ve published more than 5,700 SEO- and AEO-optimized blogs and articles, and I’ve guided countless companies from zero visibility to hundreds of thousands of monthly impressions across traditional and AI-powered search. Whether it’s tripling sales, scaling client acquisition, or earning top citations in AI answer engines, my goal is always the same: deliver measurable results.

Proven Results Across Hundreds of Businesses

Real performance data from hundreds of client engagements.

Verified Upwork performance metrics — Connect on LinkedIn

$900K+ Generated on Upwork

SEO and digital marketing services delivered to businesses worldwide

1,800+ Completed Projects

Across SEO, local search, content, PPC, and conversion strategy

100% Job Success Score

Consistent results, long-term clients, and repeat engagements

Top Rated Plus on Upwork

Top 3% of freelancers based on performance, volume, and client satisfaction

12,700+ Hours of Hands-On Execution

Strategy, implementation, testing, and optimization

Why Clients Work With Me

Your Business Deserves More Than Just Online Visibility.

You work hard to grow your business. My job is to make sure the right customers can find you, trust you, and choose you over the competition.

I help businesses turn their online presence into a powerful tool for attracting customers and driving real growth. With a hands-on approach, attention to detail, and a commitment to results, I treat your business like it’s my own.

Because getting found online is good. Getting more customers is better.

Let’s turn your online visibility into real business growth.

What I Bring to the Table

Experience

Over 17 years of experience in SEO, digital marketing, and evolving search technologies, including AI-powered search.

Specialization

Specialization in SEO, Fractional SEO Consulting, AEO/GEO, PPC, and Google Business Profile management

Personal Attention. Tailored Strategies.

No cookie-cutter solutions. I work directly with you to understand your goals, uncover opportunities, and develop strategies built around your business.

Proven Success: Helping Businesses Grow Locally & Globally

A track record of helping businesses strengthen their online visibility, reach more customers, and grow in competitive local and international markets.

Client Reviews

Hear it from Our Customers

      EXCELLENT  
   Based on 90 reviews 
    
 
 
 
   
 
 
       Posted on Google  
   
   Umang Chugh 
 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve seen a noticeable increase in booked jobs since they started managing our Google Ads. Ottawa is a competitive market, but they’ve been able to bring in a steady flow of real leads. I’m very happy with the results and plan to keep working with them.
  
 
      Posted on Google  
   
   Rohit 
 
 
 
 Trustindex verifies that the original source of the review is Google. Good services in SEO.
  
 
      Posted on Google  
   
   Andre Yeu 
 
 
 
 Trustindex verifies that the original source of the review is Google. I've been very satisfied with the SEO services provided by Profit Parrot for my Toronto-based company. In under half a year, our domain authority has increased and careful research into keywords we were lagging behind revealed opportunities to increase our total traffic volume, which has grown both impressions and traffic to our website noticeably. JM was a pleasure to work with and was highly consultative, and Faiz, our account manager, was highly responsive and educational, keeping me informed and updated on important page structure strategies, Google My Business optimization, and even AI search optimization. Furthermore, they don't require long term contracts, so they earn your business and trust month after month, which is different than many marketing companies which require upwards of a 1 year commitment before even starting.
  
 
      Posted on Google  
   
   gurjeet kaur 
 
 
 
 Trustindex verifies that the original source of the review is Google. We worked together on SEO, focusing on securing high-quality backlinks to help improve rankings. Lark is knowledgeable, easy to work with, and took the time to explain the strategy throughout the process.
  
 
      Posted on Google  
   
   Євген Довженко 
 
 
 
 Trustindex verifies that the original source of the review is Google. “Outstanding experience with Profit Parrot Marketing! Professional, knowledgeable, and truly focused on delivering real results. Communication was clear and efficient throughout the entire process. Their strategies helped create noticeable growth and exceeded expectations. Highly recommend to anyone looking for reliable and effective marketing services. Thank you for the excellent work!”
  
 
      Posted on Google  
   
   Logan Smith 
 
 
 
 Trustindex verifies that the original source of the review is Google. Profit Parrot helped us through the initial lease-up and long term stabilization of several coworking businesses, driving consistent traffic as the businesses shifted to maintain occupancy, steady revenue, and cover turnover.

They worked with us on strategy, on-site execution, SEO, and Google Business Profile optimization for several years across multiple companies. JM, Lark, and the rest of the team at Profit Parrot are responsive, practical, and easy to work with. The results were clear in both visibility and lead generation.

I’d recommend Profit Parrot to anyone looking for real, practical SEO and GBP support that actually drives results.
  
 
      Posted on Google  
   
   Danish Abad 
 
 
 
 Trustindex verifies that the original source of the review is Google. Profit Parrot helped us grow our SEO traffic steadily and turn it into real leads. We’re now getting consistent inquiries through Google and our website. Transparent, responsive, and focused on results. Highly recommend
  
 
      Posted on Google  
   
   Gavriel Robenov 
 
 
 
 Trustindex verifies that the original source of the review is Google. Worked with Profit Parrot for many years. They are professional and courteous. They took our site to a new level. Very happy with the service. Thank you!
  
 
      Posted on Google  
   
   Lauren Isaako 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jean Marc and Faiz were amazing to work with. I was referred to them by a trusted colleague in the industry who spoke highly of their SEO/GMP services. They are professional and I appreciated the monthly updates to see the growth & analytics of what they were working on for me. While working with them I have noticed a steady influx of organic clientele in my business, finding us through google. Anytime I had a question they were quick to respond. Highly recommend Profit Parrot for your SEO and GMP needs. Thanks for everything.

Let's Get You More Traffic!

Ready to Grow Your Business? Let's Talk.

With 17+ years of SEO and digital marketing experience, I know what it takes to turn online visibility into real leads. Tell me about your business, and I’ll help you identify your next opportunities for growth.

Or call 1-(855)-999-1796 to get started today.

Meet Lark Begin | Founder of Profit Parrot