avoid cheap seo

SEO aka search engine optimization is something that many debates are centered around. However, despite what your personal feelings may be about this, it is something that you need in today’s competitive online marketplace. The problem is that people reach out to those who may offer cheap SEO services, and this is a huge mistake!

SEO is about High Quality

One of the main reasons to avoid cheap SEO is that it will not deliver high quality. For companies who offer SEO at a cheap price, it signals that they are not spending the amount of time that is truly needed to deliver high quality content that is SEO driven. What is one of the most common things that these cheap SEO companies do? They take content that is already established, spin this and pass it to you. In the long run, this type of practice can greatly damage your reputation.

SEO is Not One Size Fits All

A cheap SEO plan is going to be a one size fits all plan. Most often these companies have one set rate for their SEO services, which is a major red flag. No two businesses are the same, so how can you expect one SEO package to do it all? You can’t. And this is where people make their second mistake in choosing cheap SEO. There are several factors that play into the cost of SEO, not just the content that is being produced. You also must consider what your current SEO status is, the industry that you belong in, your budget, and if you have any reputation barriers that you are trying to overcome now.

SEO is a Long-Term Strategy

This statement could not be more true. SEO is something that a business will work with for years to come. The problem with cheap SEO packages is that they are not looking at a business in the long-term mode. They provide the content and they are done. The truth is that it takes a long time to get positive results with SEO and to organically increase your search engine results. Cheap SEO packages often do not provide content, a package or the strategy for long-term results, they are simply looking to offer a short-term relationship that will not give you the results that you really want.

While cheap SEO can be appealing, in the long run it can cost you.  If you want clear results that will help your business, never settle for a cheap SEO plan.

If you need help with your SEO, contact us today!

Lark Begin is a digital marketer from Ottawa, Canada. Lark is an SEO Master, PPC expert and content writer. She helps many small businesses get ranked on Google each day.