Social media is one of the fastest growing and least expensive marketing strategies available today. Setting up a Facebook account for your business lets people from all walks of life view you and your business in a less evasive arena. You ultimately want to direct people/traffic to your website and increase the visibility of your

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There are now more than 1.15 billion Facebook users, and 23 percent of those users are logging in at least 5 times every day. Social media isn’t just popular, it’s practically an epidemic, but the viral entity that’s spreading is information. It’s easier than ever before for small businesses with limited resources to reach out

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Obviously your business is important to you; it is likely something that you have worked hard to achieve and keep running. Therefore, it is important that you employ all the resources you can to ensure that your business grows and thrives. With that said, social media and online marketing have become more important than ever

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Choosing to work with an Ottawa SEO Company will help you take your business to the next level. If you are struggling with your website and digital marketing online, our team can help you with any website or online marketing problems you would like to solve. Getting your website ranked in Ottawa can be challenging

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Laptops, smart phones, tablets, all once thought of to be luxuries, are now the norm. We are plugged in and making our life easier. So is your website showing up as we daily search for all things needed? Are you getting left behind in growing your business in this reality of life? Here is why

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Do you prefer to market your small business on Facebook or Twitter? Perhaps Google+ or LinkedIn should be on your to do list of social networking sites to manage. Social media marketing for your small business may seem overwhelming at first but once you get the hang of it, you can start to see the benefits

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If you are planning to streamline your business, here are a few must have apps for your small business that you should be using to minimize your time and maximize your ROI. Evernote This is an online application used for taking notes. It was built with intent quite similar to the OneNote service from Microsoft.

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Are you LinkedIn, Liked, Tweeted, Hashtagged and all those other strange words? Is your business getting left behind in the social media world? Does your business really need to be “plugged-in” to Social Media? In short, the answer is YES. Being a great company or having a great product is no longer enough. You have

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If you are running a small business then you are probably familiar with the importance of having your website appear in top results in the search engines. Search Engine Optimization is the process of optimizing your website to make it rank higher in the search results. Obviously when your website is ranked higher, it will

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Search Engine Optimization is an ever-changing and ever-adapting phenomena which evolves so radically that it is becoming increasingly difficult for online businesses to keep up with the changes. The trends and strategies revolving around SEO come and go like the tides on a full moon. What might work today could become an obsolete trend tomorrow.

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Instagram has become one of the most powerful tools for sharing the visual story of a brand. With over 300 million active users, the app has surpassed Twitter as a social media platform. And why wouldn’t it? With an increasingly visual thirsty audience, Instagram gives brands a golden opportunity to interact with their audience in

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If you’re not yet aware how important it is to have a mobile friendly site then keep on reading as your website, ranking and business could depend on it! The top reasons why your site needs to be mobile friendly are because 1) Google changed it’s algorithm… again  2) You want to be nice to your

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There are many great reasons why you should hire an SEO company in Ottawa. Ottawa is a competitive market especially for  small businesses and it’s easy for your website to get swallowed up by your competition online if you don’t hire the right SEO Company. A good SEO company will a) know your target market well b) understand

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If you have finally committed to having a blog, there are certain things you need to know when you set yours up. Having a blog to call your own is just the beginning of the battle. You will need to have a plan to nurture it, get traffic flowing through it, and make sure that

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The first step when using Linkedin to promote your business is to create a detailed profile. The best Linkedin profile will have a high quality and professional photo of yourself, a short description of your business that includes trending keywords that relate to your business, and some strong recommendations from your former employers, current business partners

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Pinterest is a photo sharing website where members pin their favourite photos on an online collage and you can pin photos into different categories ranging from fashion to cooking and everything else in between. Pinterest has millions of members and it is one of the main reasons why you should consider Pinterest as a strong

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There are several ways you can manage your social media profiles for your blog or business website. An important thing you must do is always respond to those who leave questions and comments on your social media page because this lets them know that you’re interested in their opinions and that you want to please them

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The main thing you need to do to maintain strong website rankings is to research good keywords that will drive people to your website. You should also choose keywords for your titles and content that have medium to low competition but that are relevant to the nature of your website. If your website is designed

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There are several reasons why your business needs to have a website. The main reason your business needs a website is because it gives your customers access to your products and services all year round at any time of the day. This means increased revenue for you even when your local business is closed for

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