How can your small business hit your target audience while using your, usually small, advertising budget to get the most bang for your buck? Facebook advertising will let you target a specific audience, reaching precisely the people that you are trying to reach and for a very reasonable rate. No risky investment of your hard

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Social media is one of the fastest growing and least expensive marketing strategies available today. Setting up a Facebook account for your business lets people from all walks of life view you and your business in a less evasive arena. You ultimately want to direct people/traffic to your website and increase the visibility of your

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Obviously your business is important to you; it is likely something that you have worked hard to achieve and keep running. Therefore, it is important that you employ all the resources you can to ensure that your business grows and thrives. With that said, social media and online marketing have become more important than ever

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If you are running a small business then you are probably familiar with the importance of having your website appear in top results in the search engines. Search Engine Optimization is the process of optimizing your website to make it rank higher in the search results. Obviously when your website is ranked higher, it will

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Whether you run a large business or a small one, your ultimate aim is the same; profit and return on ROI. Now, the most effective way to be successful with your business is visibility. You need to be visible in the search engines in order to sell your products and services. This is where certain

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Social media marketing is at its height. It’s one of the best ways to develop a large number of connections and get your content out to a wider audience. Facebook is a very popular platform; considering that by the last count, there were 1.35 billion billion people in the world on FB, that’s a truly staggering

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Are you looking to hire a social media manager in Ottawa? In this fast paced world it’s hard to keep up with the latest social media platforms, especially if you’re trying to run a business. You might be looking for someone to manage your social media in Ottawa for you and you’ve made a great

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If you have finally committed to having a blog, there are certain things you need to know when you set yours up. Having a blog to call your own is just the beginning of the battle. You will need to have a plan to nurture it, get traffic flowing through it, and make sure that

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The first step when using Linkedin to promote your business is to create a detailed profile. The best Linkedin profile will have a high quality and professional photo of yourself, a short description of your business that includes trending keywords that relate to your business, and some strong recommendations from your former employers, current business partners

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If you are looking for someone to manage your social media presence in you area then here are a few tips to know before you deicide to hire someone. Take a look at their previous work. Do not judge the company based on how many businesses they’ve managed for in the past. Some of the

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